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AI visibility for consumer brands

Shoppers ask assistants what to buy, and the answer is assembled from reviews and roundups rather than from your product pages.

Consumer companies read
350
Block an AI crawler
29
Counted
Aug 2026

What we counted in this sector

From our own census of the Y Combinator directory, run August 7, 2026.

350
Consumer companies read
29
block at least one AI crawler

Every company listed as Active in the Y Combinator public company directory, deduplicated by domain. The figure is crawler access read from robots.txt, which is whether an engine is allowed to fetch a site at all. It is not a visibility score: a site every crawler can reach can still go unmentioned, and that is the thing the free check measures. Both numbers above carry the same denominator so you can recompute the share yourself.

Why the answers differ here

Reasoning from how the engines behave, rather than a scan of this sector. We have not measured visibility by sector and do not imply that we have.

Consumer buying questions pull heavily on review platforms, marketplace listings and best-of roundups, because that is where an engine finds several options compared in one place. A brand with an excellent site and no presence on those sources is legible to a person and absent from the answer.

Where most people start

The same catalogue as everywhere else on this site, ordered for this sector rather than reinvented for it.

Other sectors we counted

The sector figure is not your figure

A census tells you what is normal in your sector. It cannot tell you where you stand in it, and the two are different questions. The free check answers the second one on your own domain, with the interval it is accurate to.