Pitch your data as a news story
Engines quote journalists, not brands. We build a data story from your own numbers and put it in front of the press the engines quote, with every pitch logged.
Not sure this is the right service?
Your data story headline
- Dataset published, quotable✓
- Every outlet pitched, loggedPasses included
- Coverage linked, re-checkedDay 30 and 60
- 65 working days
- Your data, your story
- Every outlet logged
- Citation checks at 30 and 60 days
What you get
The dearest thing in the catalogue, priced on the work: an original story is the one asset nobody else can publish.
- 1 original dataset, collected and written up
- Targeted pitching in your category
- The dataset published and quotable
- Every outlet pitched logged, the passes included
- 2 citation checks, at 30 and 60 days
What this covers
Coverage is what engines quote when they answer questions about your category, and coverage is earned with a story.
Only you can publish it
A story built from your numbers cannot be copied by a competitor.
The passes are logged too
Every outlet pitched is on the record, with its reply.
Earned, never bought
Editorial coverage is priced on the work, because nobody honest can sell a hit count.
Where this ends
Priced on the work, not a hit count. What the coverage then does in answers is measured, at 30 and 60 days.
How it works
The story is original, so the angle, the data and the write-up come before a single pitch goes out.
- Days 0–10The angle
Found in your numbers, with the data collected and checked.
- Days 11–25The write-up
The dataset published and quotable, so others can cite it.
- Days 26–55The pitching
Targeted press in your category, replying on their own schedule, all logged.
- Day 65 · 24th DecThe report
Coverage linked, every pitch logged; citation checks follow at 30 and 60 days.
What arrives
The coverage, the log, and what the engines did with both.
A story only you could publish
The angle comes out of your own numbers, which is what makes a journalist want it.
The log is part of the deliverable
Twenty-four pitches on the record, with every reply, including the passes.
Checked for citations, twice
Coverage is re-checked at 30 and 60 days for whether engines quote it.
What we stand behind
- Delivered or refunded
- The date is on your order. Late means the refund is automatic, not requested.
- Every outlet on the record
- The full pitch log ships with the report, passes and silence included.
- Checked at 30 and 60 days
- Each piece of coverage re-checked for citation status, either way.
Questions
Something only you can publish, built from numbers you already hold. That is what earns coverage a journalist wants to write, and coverage is what engines quote when they answer questions about your category.
Access to the data and one subject-matter reviewer. We handle the angle, the collection, the write-up, the pitching and the logging of every placement with its citation status at thirty and sixty days.
Because the story is original: the angle has to be found in your numbers, the data collected and checked, the write-up produced, and then pitched to press who reply on their own schedule. The dataset is published and quotable along the way, and every outlet pitched is logged, with coverage tracked for citation status at thirty and sixty days.
Every outlet pitched is logged, and every piece of coverage is linked.
The same questions before and after, each with its own confidence band. A move counts once it clears your domain's own drift, which is why the band is published rather than just the score.
An original data story: the angle found in your own numbers, the data collected and checked, the write-up and the dataset published so others can quote it, targeted pitching in your category, every outlet logged with its reply including the passes, and coverage re-checked for citation status at thirty and sixty days. Editorial coverage is earned rather than bought, so the campaign is priced on that work rather than on a number of hits.
On the record
“We've been focused on SEO for years, so I was initially skeptical about adding another tool. But seeing how differently AI platforms talk about our company compared to Google search was pretty eye-opening. Standing makes that difference much easier to see. I particularly like being able to track competitors and see what sources are being cited.”
Give the press a reason to quote you.
$4,500 one-time, delivered by 24th Dec. An original data story, pitched and logged, checked for citations twice.